579 Franklin Street, Lansing, Michigan 48924, USA +1 (832) 375-8846  ·  info@webradiocoqueiral.com.br
Radio presenter speaking into a studio microphone
Lansing, Michigan · Since 2016

Online radio, podcasts and branded audio, built end to end.

Coqueiral Media Group plans, records, mixes and streams audio for independent stations, community broadcasters and small businesses across the United States. One studio team handles the microphone, the mix and the server.

9+Years on air
140+Shows produced
38Client stations hosted
99.9%Stream uptime 2025
Live stream hosting·Podcast editing·Voice-over & imaging·Audio advertising·Show scheduling·Loudness mastering· Live stream hosting·Podcast editing·Voice-over & imaging·Audio advertising·Show scheduling·Loudness mastering·
What we do

A full audio department, without the overhead of building one

Most of our clients arrive with a microphone, an idea and a deadline. We supply everything between that idea and a finished stream: production planning, recording direction, editing, mastering to broadcast loudness, hosting, scheduling and the analytics that tell you whether it worked.

Streaming & station setup

Icecast and Shoutcast configuration, redundant relays, HLS fallback, listener statistics and an embeddable HTML5 player that matches your brand. We migrate existing stations without going off air.

Podcast production

Remote or in-studio recording, multitrack editing, noise repair, music beds, chapter markers, show notes and RSS distribution to Apple Podcasts, Spotify, Amazon Music and YouTube Music.

Audio advertising

Scripting, casting, recording and delivery of 15, 30 and 60-second commercial spots, plus sponsor reads and station imaging packages written for the ear rather than the page.

Mixing & mastering

Dialogue levelling, de-essing, dynamic control and delivery at -16 LUFS for podcasts or -14 LUFS for streaming, so your programme sits at the same volume as everything else in the feed.

Programming & scheduling

Automation clocks, rotation rules, jingle placement and fallback playlists that keep a station sounding intentional at three in the morning as well as at drive time.

Audience reporting

Monthly listener reports covering tune-in hours, device mix, drop-off points and geography, delivered as a plain-English PDF with three concrete recommendations.

Audio engineer working at a mixing console in an independent radio station
Why clients stay

Small studio discipline, broadcast-grade output

Coqueiral Media Group was founded in 2016 by John Smith, a former station engineer who spent a decade keeping community radio on air in the Midwest. The studio has stayed deliberately small: seven people, one project manager per client, and no work sub-contracted out of the country.

  • Named producer on every project — you always know who is editing your audio.
  • Fixed quotes agreed before work begins; no hourly surprises.
  • Two revision rounds included as standard on every deliverable.
  • Master files and project sessions handed over to you at the end of each engagement.
  • Written turnaround commitments: 72 hours for standard episodes, 24 hours for rush.
Read our story
How it works

Four steps from brief to broadcast

Step 1

Discovery call

A 30-minute conversation about your audience, your format and your deadline. We listen to what you have already produced and tell you honestly what needs to change.

Step 2

Written proposal

Scope, deliverables, timeline and a fixed price in one document. Nothing starts until you approve it in writing.

Step 3

Production

Recording, editing and mastering in our Lansing studio, with a shared folder so you can hear progress rather than wait for it.

Step 4

Launch & support

We publish, monitor the first weeks on air and send your first audience report with recommendations for the next quarter.

Client feedback

What people say after working with us

"We moved three years of archived programmes onto a new stream over a single weekend and never dropped a listener. The handover documentation alone was worth the fee."

— Program Director, community station, Grand Rapids, MI

"Our weekly show went from something we dreaded editing to a 48-hour turnaround we do not think about. John's team simply does what it says it will do."

— Host, weekly business podcast, Detroit, MI

"The commercial spots they wrote for our two locations pulled better than anything we had run before, and the whole package came in under our quarterly budget."

— Owner, retail group, Lansing, MI

On air this week

Programming we produce and host

Our own network schedule doubles as a working portfolio. Every show below is produced, mastered and streamed from the Lansing studio, and each one uses the same workflow we would build for you.

ShowDayTime (ET)
Morning SignalMon–Fri07:00–09:00
The Lansing LedgerWednesday12:00–13:00
Coqueiral SessionsThursday20:00–22:00
Small Business HourFriday16:00–17:00
Late Coast MixSaturday22:00–01:00
See the full schedule
Podcast host wearing headphones recording an episode
Common questions

Before you get in touch

Do you work with clients outside Michigan?
Yes. Roughly two thirds of our work is remote and delivered to clients across the United States. Recording can happen in our Lansing studio, in your own space with equipment we specify, or over a supervised remote session.
How quickly can you start?
Standard onboarding takes five to seven business days from a signed proposal. Rush onboarding is available for an additional fee when a launch date is already fixed.
Who owns the finished audio?
You do. Full ownership of masters, stems and artwork transfers to you on final payment, as set out in our Terms of Service.
Can you take over a station someone else built?
Frequently. We audit the existing configuration, document what we find and migrate in stages so the stream stays live throughout.

Read all questions

Let's talk audio

Tell us about your station, show or campaign

Send us a short brief and John Smith will come back to you personally within one business day with a scope, a timeline and a fixed quote. No call centre, no automated funnel — a real conversation with the people who will do the work.

Studio headphones next to a laptop showing an audio waveform